I’m all but finished on Mischa’s new Zyotism ident. I’ve got a small exercise to complete in producing the logotype and then working the identity into his new site conceptual but its all looking good. The iconic has been designed to be very simple to recolour using a couple of soft gradients for inside and outside faces. The iconic also allows for a sort of pearlescent finish by running gradients over the top of each other.
An identity for Jan and Hilde’s new fashion photography blog Porn & Beauty. As Jan writes in summary; “It’s a place for us to present photography we adore, respect or just plain find interesting. Contrary to what the name suggests, we will not post a whole lot of porn here, so put it back in your pants” the logo is a playful and equally contrary take on the two keywords. The identity, though, revolves around the all-important ampersand.
I have been working on an identity for Chris’s new outing; Bearfight, an agency vehicle for his motion work. I wanted to work with a set of very strong, very basic geometries, to make the name a statement.